DAYRI X TURQUOISE UPFRONT

Crafting Elegance with Dayri Fine Jewelry
A Vision of Artistry
Dayri Fine Jewelry partnered with Turquoise to bring their unique handmade collection to life. This campaign celebrated their exquisite custom necklaces featuring pendants adorned with natural gemstones in various vibrant hues.
The Creative Process
Turquoise, in collaboration with its sister company Upfront, meticulously crafted an impactful Out-Of-Home advertising campaign. From concept to execution, our team directed a professional photoshoot, seamlessly blending elegance and creativity. The chosen model and design emphasized the beauty and craftsmanship of Dayri’s exclusive collection, ensuring the campaign resonated with the brand’s luxurious identity.
A Striking Presence
Positioned strategically across key locations, the billboards captivated audiences with their vibrant visuals and sophisticated messaging. The campaign successfully highlighted Dayri’s artistry, enhancing their visibility and solidifying their position as a leader in fine jewelry.