DAYRI X TURQUOISE

DAYRI X TURQUOISE

Dayri Jewelry Design's Enchanting Campaign

Dayri Jewelry Design’s Enchanting Campaign

When Dayri Jewelry Design sought to highlight its exquisite jewelry collection with a unique and captivating campaign, it partnered with Turquoise to bring the vision to life. The mission was to craft an outdoor campaign that would capture the essence of the brand and the elegance of its jewelry.

Creating a Visual Masterpiece
The journey began with an in-depth understanding of Dayri’s aesthetic and brand identity. The meticulous task of producing a green leaves set was embarked upon, demanding precision and creativity. Each piece of jewelry was carefully positioned within this verdant backdrop, enhancing its natural beauty and elegance. The production involved a full session of high-quality photography, ensuring that every detail was captured to perfection.

Launching the Outdoor Spectacle
With the stunning visuals in hand, collaboration with our sister company, Upfront, took place to execute a comprehensive OOH campaign. Billboards across key locations were adorned with the captivating imagery of Dayri’s jewelry. The goal was to create an immediate visual impact that would draw the attention of passersby and potential customers, inviting them to explore the collection further.

Exceptional Feedback and Client Satisfaction
The response to the campaign was overwhelmingly positive. Dayri Jewelry Design received excellent feedback on the design and execution of the campaign. The client’s satisfaction with the campaign was a testament to the successful collaboration and the effectiveness of the OOH strategy.